Trading-up the Bohemian-Bavarian grant territory Goal 3 – empiricism and measures

Principal Investigator:	doc. Ing. Dita HOMMEROVÁ, Ph.D., MBA
Project Number:	378
Grant awarded by:	ESF
Term:	2014-2015

CO-INVESTIGATORS:

• Ing. Jan TLUČHOŘ, Ph.D.

PROJECT ANNOTATION:

Based on an extensive completed questionnaire survey and best-practices from the area surrounding the German-French border, it is necessary to propose measures that will intensify the cross-border tourism industry in the Bohemian-Bavarian border region. Part of the project includes an academic conference summarizing the outputs of the project.