Analysis of promotional materials for the City of Pilsen

Principal Investigator:	Ing. Jan TLUČHOŘ, Ph.D.
Project Number:	06PUM2014
Term:	2014

CO-INVESTIGATORS:

• doc. Ing. Petr JANEČEK, Ph.D.
• Ing. Lenka HOLUBOVÁ

PROJECT ANNOTATION:

Created within grants of the City of Pilsen for the University of West Bohemia, focused primarily on materials in the area of the tourism industry with the use of eye tracking.